Indian Jewelry Market Gets Boost From Sale Of Platinum Ornaments

04.25.11

Indian Jewelry Market Gets Boost From Sale Of Platinum Ornaments

Strengthening of precious metal prices in the Indian jewelry market, is not affecting demand negatively. This is an interesting trend in the Indian jewelry market. More interestingly, a great transition is witnessed in the Indian jewelry market with customers purchasing platinum ornaments instead of yellow gold ornaments.

Experts predict that the sales of platinum ornaments will increase by 40% in the Indian jewelry market this year with the younger demographic population up to 35 years investing largely in platinum half sets, engagement and wedding rings. They suspect that the surge in the demand for expensive ornaments in the Indian jewelry market is a result of strengthening of the Indian economy and the successful agricultural segment.


Photo source Renee V

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